If you need to find yourself a PR consultant in London then it can feel a bit like looking for a needle in a rather pricey haystack. There are quite literally thousands of individuals and agencies to choose from so it can feel quite daunting finding the right one. You need to find one that works for your style of business and work, but also knows what they are doing and how to get results.
We have done the research here so you don’t have to, check out the list below where you can find three of the best PR consultants in and around the nation’s capital.
The number one spot goes to PR Superstar, which happens to be London’s most distinct boutique PR consultancy. Rather than working with junior staff members who don’t really know what they are doing, clients work directly with the founder herself. Jill Kent has over 30+ years as a journalist turned London publicist and PR consultant, so you are sure to receive wonderful coverage and results – fast.
As with any company, you need to know the pros and cons before deciding whether or not to work with them, check them out below.
Direct Senior Access – One of the best things about PR Superstar is that you aren’t passed from pillar to post and you won’t have to deal with any non-experienced employees.
High ROI – You are for sure guaranteed a high ROI when working with Jill. She has a proven track record of generating direct revenue for businesses and companies, for instance, one of her features generated 300k in sales.
Fast Turnaround – You can expect to receive coverage in a matter of hours that would typically take other companies months to secure.
Less Manpower – Due to PR Superstar being a small boutique consultancy firm, you can’t expect multi events to be a success.
Budget – If you don’t have a high budget to play with then this might not be the company for you. Jill states that quality PR is an investment, not a cost.
Now we have one of the most innovative agencies in the city, for those companies that aren’t afraid to go big and bold with their campaigns. They are widely considered to be the agency to beat and are on everyone’s radar for many different reasons.
The Romans is best for companies that have an interest in consumer brands, viral stunts, and high-impact creativity. They offer consumer PR, corporate affairs which takes up 25% of their company, and social media strategies. Plushey pride themselves in coming up with viral stunts that dominate social media and get people talking.
They are probably most well known amongst Gen Z as their creations include the Lidl Croissant Handbag and Tinder’s ‘Ghosting Park Bench’.
Creative – The Romans is definitely one of the most creative agencies in the UK right now. They are certainly your go to if you want to break the internet with your campaign.
Here & Now – They don’t just follow trends, they start them! Great if you wanted to get noticed and be the talk of the town amongst the younger generations.
Giants – Delivering consistent results year after year, including for giants like Airbnb, Uber, and even Unilever.
Talented Employees – You will always receive top-tier talent working on your campaigns. The brightest, most creative minds in the city will work on your brief and create amazing campaigns.
Risky Business – clients need to have a high tolerance and be willing to push boundaries and take risks. If you are on the more conservative side of things then you may not like this particular company.
With over thirty years of experience working in the London PR scene, Jori White is a high end boutique agency working out of the heart of Soho. Jori White is known for being highly driven with their PR campaigns and managing the reputations of many iconic brands. They also work with celebrity talent and hospitality venues.
If you are a luxury hotel, Michelin star restaurants, or a premium lifestyle brand then why not get in touch with London’s elite PR consultant. This is far more than press releases and the occasional social media post.
Jori White provides a full service representation that combines high society PR with modern digital influences. Take a look at some of the amazing companies they have had the pleasure of working with –
They are a PR agency with in-house photography and videography that has won awards. They endeavor to make all of your photos and content look professional and luxurious.
High Praise – This company receives high praise from editors who work for various newspapers like The Times and The Evening Standard.
Proven Results – Proven track record of achieving huge reach, they can easily reach 3 billion people in one month with the right campaign.
Direct Dealings – Clients will often receive direct dealing with either Jori herself or other members of senior staff.
No Waiting Around – They have in-house photographers and videographers which means they can produce content and coverage simultaneously.
Budget – As Jori White tends to target the more exclusive brands and specialises in the ‘high life’ they may not be the right fit for you, especially if you are watching your budget.
Lack of Help – Jori White is a smaller boutique style agency so they may not have enough employees to take on your campaign right now.
Geography – Think about where you are located before contacting Jori White, they tend to cater more for the clients based in Mayfair or London West End.
We do hope you found this list helpful and that it gave you some ideas and inspiration on the best PR companies that could help you reach the entire world with your next campaign. Be sure to make sure that whichever company you decide to work with that they match your brand and also fit into your budget.
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